MAMMUT 
In a bold move towards combating climate change, Mammut and partners have launched an innovative project focused on carbon dioxide (CO2) removal and its storage in concrete. This groundbreaking initiative is championed by the renowned climber, Adam Ondra. The Danish tech start-up Klimate is central to this project, bringing together all stakeholders.
ABOUT THE PARTNERS
ARC: A celebrated waste-to-energy plant in Copenhagen, featuring the world’s tallest artificial climbing wall and a ski slope at CopenHill.
Bofort: An independent cryogenic ISO tank leasing company in Antwerp, Belgium, dedicated to making carbon capture utilization and storage (CCUS) possible.
Carbonaide: A Finnish company with award-winning carbon-curing technology that mineralizes CO2 during concrete production, contributing to the decarbonization of the concrete industry.
Klimate: A Danish climate tech start-up investing in high-quality carbon removal solutions to help businesses achieve net-zero emissions.
Read more about the project here: https://www.mammut.com/int/en/stories-guides
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About The Author
I'm an absolute fan of this iniative. Looking forward to seeing more projects like this from other environmentally conscious brands. 🤗
Very proud to be a part of this 👊 I am in!